It all began in the happy 70’s when my father opened a shoe factory and designed hippie shoes for the woman of his town. 30 years later me and Amit my husband fell in love with the craft of shoe making and decided to join the factory and promote it into the 21 st century. Today we run the factory together, two generations, side by side, and enjoy many moments of creativity and inspiration.
We make everything ourselves – from cutting, sewing, to lasting and sole making, combining cutting edge technologies with traditional methods.
We love making shoes that capture the hippie spirit of our past, with a twist of modernity. Comfort is a vital part of our design. When we’re happy with the result we say that “the shoe is smiling”. Hope you will like our smiling shoes…